Los Angeles Fashion Week: Heatherette Spring/Summer 2008

Richie Rich and Traver Rains, the designers behind Heatherette brought their funky all-American road trip from New York to L.A. Fashion Week, putting on "Route 66: California or Bust," a whimsical collection of bedazzled Speedo-style swim trunks, dresses dripping with lace, sequins and fringe and swingy skirts in bold graphic prints.

Men's swimwear was skimpier. Tattooed models smeared with black paint sported tiny trunks adorned with sequins, appliques and beaded fringe. Men's shirts also got the sequin-and-fringe treatment..

Dresses were silky and swingy in green graphic prints and purple Pucci-esque swirls.

Gowns were slim-fitting and super-embellished. Each corset-inspired creation sported an assortment of lace, beads, sequins, appliques or fringe.

Then there were dresses that were just plain playful, like the empire-waist lace gown lifted by impossible layers of tulle and a hoop-skirt dress that supported half a dozen satin beach balls.

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